E-Commerce OperationsArchitecture & UX
A manufacturer's website that turns product searches into quote requests
Manufacturing companies
- Before
- Brochure websites where buyers could not find specs or ask for a price
- After
- Buyers find the variant and its data sheet fast, with a clear quote path
The problem
Manufacturers with large catalogs and many product variants had websites that looked like brochures, so buyers could not find specs or ask for a price easily.
My responsibility
Information architecture and UX design
Work performed
- Sitemap and user flows designed around how buyers search
- Product catalogs with many variants, filters and technical data-sheet libraries
- Request-for-quotation, distributor and customer-support journeys
- Search-engine-ready content structure
Technology used
How I work with these technologies:
Evidence
Client details, data and screenshots stay private. I am happy to walk you through the system and its results on a call.
The outcome
- Buyers find the right product variant and its technical data sheet quickly
- A clear request-for-quotation path turns visits into sales leads
- Distributors and support requests reach the right team
- Content is structured to be found in search engines
Want a result like this?
Message me on WhatsApp and tell me what slows your team down. The first 30-minute call is free.